Selling Your Home
Attracting the highest possible value for your home requires proper preparation, effective marketing and an expert knowledge of local market conditions. I can help you navigate the process and ensure your experience is as positive as it is successful.
Seller Consultation
Embarking on the journey to sell your home is a significant decision. Our Seller Consultation is designed to provide the expertise and insights necessary for you to navigate this process with confidence.
Sign Listing Agreement
This contract empowers a real estate brokerage to sell a property on behalf of the owner. It details terms such as listing price, commission, and duration of contract. By signing, the owner grants the brokerage authority to market and negotiate the sale, ensuring clarity in roles, expectations and a proven plan for a successful transaction.
Prepare Marketing, Social, and Other Media Assets
In collaboration with industry-leading market experts, we strategically develop a comprehensive suite of promotional materials designed to enhance the visibility and appeal of your property. This process includes crafting high-quality images, engaging videos, compelling social media content, and curating informative brochures that effectively showcase your property's unique features. By leveraging various media platforms, these assets maximize exposure to broaden the audience, attract potential buyers, and support the overall marketing strategy for your home. This preparation is essential to ensure a successful real estate campaign.
Pre-Market Property
Before your property becomes actively available, this often-overlooked marketing step features your property as a Compass Private Exclusive and Coming Soon listing, which allows us to generate buyer interest, test the price and potentially sell your home — all without accruing days on market. Simultaneously, Compass Concierge is available to help front the cost of home improvement services such as staging, flooring, painting and more to maximize the value of your home.
List and Show Property
"List and Show Property" encompasses the process of officially positioning your home at market and presenting it to potential buyers. This involves creating a compelling listing with detailed descriptions and high-quality visuals, solidifying the price, and promoting the property across a multitude of online media platforms. Additionally, we organize and conduct open houses and private showings to provide prospective buyers with the opportunity to experience your property first-hand.
Review Offers and Negotiate Optimal Contract
Together, we analyze the strengths and weaknesses of each offer, consider factors such as price, contingencies, and closing timelines, and strategically negotiate to successfully secure the sale. Aligning with your objectives and achieving the most favorable terms on your behalf is our focus.
Disclosures, Reports, Home Inspection, Appraisal, and Repairs
This phase involves critical assessments and documentation necessary for a real estate transaction. Disclosures and reports provide transparency about a property's history as well as the known condition of the home from the seller’s perspective. A home inspection further evaluates the property's condition, identifying any issues that may require attention. An appraisal determines the property's market value, ensuring it supports the agreed upon price. If necessary at any checkpoint — repairs or contractual adjustments are negotiated to address identified issues.
Satisfy All Contingencies
"Satisfy All Contingencies" involves fulfilling the conditions outlined in a real estate contract to ensure a smooth transaction and finalize legal obligations. This may include securing financing, completing inspections, and addressing any repair requests thus ensuring the property meets buyer expectations, transactional requirements and both parties can progress toward a successful closing.
Coordinate Final Walk-Through
Right before closing, we facilitate a final walkthrough for the buyer to address any remaining concerns before singing off on the purchase. This ensures the property is in the agreed-upon condition and that any negotiated repairs have been successfully completed.
Close on Property and Disperse Funds
Closing finalizes the transaction by transferring ownership to the buyer and approving the distribution of funds to all involved parties. This concludes the sale.